Kim Kardashian Drags ‘Fast Fashion’ Companies For Ripping Off Designer’s Hard Work

When it comes to fashion, it’s only a matter of time before inexpensive and cheap companies completely try and knock off expensive designs and merchandise. It’s been this way for years—it’s not a new concept. In fact, if you walk down Canal Street in New York City, it’s only 4 seconds before someone comes up to you asking if you want to see fake Louis Vuitton and Gucci bags in a shady back room.

Now, legally, fast fashion brands use celebrity looks and viral outfits to knock off with cheap, inexpensive material for low, low prices. Why?  Because they know that girls on Instagram and women who idolize these celebrities will spend whatever it takes to get that very same, viral look. Fashion Nova, Pretty Little Thing, and others are the most popular sites on the market who love to rip off celeb looks—specifically, the Kardashians.

Recently, Kim Kardashian decided to speak out against these kinds of brands who continuously recreate designs from famous, hard-working designers in order to flip some quick cash. It all started with a dress she claimed her husband, Kanye West, had made for her—but, she had yet to wear it. She even captioned it saying:

P.S. fast fashion brands, can you please wait until I wear this in real life before you knock it off?

But, Misguided, another fashion site, already had the dress on the market less than a week later.

Kim decided it was time to speak out against sites like these—even though her sisters often do endorsement deals with these brands. For example, her little sister, Kylie Jenner, is well known for being posing on Instagram in Fashion Nova looks in order to make some cash. However, Kim went pretty deep in protesting their attitude towards designers.

Here’s the dress she was speaking about:

After she wore the dress, it went up on Fashion Nova literally a day later.

But, a lot of people disagreed with Kim and said that the reason they support these brands because they’re a) broke and b) broke. Additionally, many said that Kim’s family constantly supports these brands. And, a lot of people did point out that Kim’s entire career relies on fashion influencers and follows.