There are things people do online that just make me say:
Like, these two beauty bloggers who thought it would be perfectly okay to transform themselves into black face as a “new challenge” online. For those who don’t know, black face is a highly offensive form of makeup that was used during slavery in America by whites who made fun of black slaves. They were most often used in minstrel shows, which were extremely offensive and racist. Therefore, when people use black face, they’re basically perpetuating racism and slavery.
Instagram user and self taught makeup artist @vikashapel posted a photo with her friend, attempting to create a social media challenge out of changing the color of their skin – calling it the “chocolate challenge.”
But, people were not about to let this girl perpetuate racism through ignorance – and called her out on Twitter.
https://twitter.com/arnellarmon/status/883918906913546241
https://twitter.com/uhwhocaresgirl/status/883920453479346176
just saw a pic of these 2 ppl doing half of their face w/dark makeup & wanted to call it "the chocolate challenge". Lord please help them😑😤
— Jasmine Brown (@JasMeannnn) July 9, 2017
https://twitter.com/mxomee/status/883911543519358976
the chocolate challenge? since when was blackfacing and being RACIST a challenge? pic.twitter.com/3nL5te9p6G
— techneeks (@sctechneeks) July 10, 2017
Oooohhh, we got it all wrong. Jim Crow wasn't a racist caricature meant to put down and oppress. It was just the chocolate challenge. Mb
— Timmer (@MattTimmer1) July 9, 2017
Like, there's plenty of other challenges to do. pic.twitter.com/XvkP35ueko
— Tandi (@One_Yike) July 9, 2017
https://twitter.com/Sharon_Rins/status/883920133533642752
The new #ChocolateChallenge is just Black Face by another name. The beauty community should be ashamed of themselves thinking this is right. pic.twitter.com/wGuOH3GVPq
— 🖤 (@lucibowie) July 13, 2017
"Chocolate challenge" they said pic.twitter.com/uxwKRaYNg3
— h (@sergeantdaddy) July 9, 2017
This beauty vlogger has since been reported numerous times on social media and, has made all of her accounts private, deleted and blocked anyone who clapped-back to her and deleted the photo and video of the challenge.
It just goes to show you – think before you post.