Hidden Valley Ranch Launched A Clothing Line And You’ll Want To Be Dress-ing Yourself In It

If you were one of those people who refused to buy that (in?)famous ‘KALE’ sweatshirt Queen B donned in ‘7/11’ because kale tastes like moldy socks, know that A) you are not alone and B) there is finally a sweatshirt that aligns with your dietary ideals.

It’s part of a new line of merch created by everybody’s favorite ranch dressing, Hidden Valley. Naturally, instead of KALE the sweatshirt reads RANCH. But the newest extension of the Hidden Valley Ranch Outlet has much more in store besides a mere sweatshirt for the dedicated ranch aficionado.

Just a bottle of ranch looking for her slice of pizza. ? #halloweenweek #foodday #hiddenvalleyranch

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There will be slippers, socks, tee-shirts and ball caps as well as totes, baby onesies, and coozies, which are just clothes for your beer, all available on the Hidden Valley merch site. But perhaps what’s more exciting is an “ugly” holiday sweater, a red triblend must-have adorned with a bottle of Hidden Valley ranch flanked by snowflakes. It’s actually not ugly at all, which may be why you’d actually want to throw $40 at it.

Jacqueline Klein, brand leadership for The Hidden Valley Food Products Company explained to Bustle how exactly the company came up with the idea behind the merch. “The Hidden Valley Ranch sweater was really inspired by our fans. We see them on social media creating their own Hidden Valley themed fashion — from accessories to costumes and more,” she said. “So with the upcoming season, we wanted to provide a festive sweater to help ranch lovers get in the holiday spirit.”

True ranch lovers will also be excited about the rest of the company’s offerings, which include a mini ranch keg, Christmas tree ornaments, and a Christmas tree skirt. Here are a few of our favorites, and head to Hidden Valley’s official merch site to see the rest of their holiday goodies.

1. The Ranch Sweatshirt, $40

2. Ranch Statement Socks, $12

3. Hidden Valley Slippers, $25

4. Mini Ranch Keg, $50

5. Not Your Ugly Christmas Sweater, $40